BlogAll of the latest updates regarding our design, branding, digital design, web design and packaging projects.
Re-branding for Kilby Packaging
A rebrand with stand-out, we proposed a radical new visual identity for Kilby Packaging to re-position them as market leaders in a competitive packaging sector.
Following a strategic consultation, we proposed a full re-branding programme to give the business stand-out in a highly competitive sector. We carried out a full SWOT analysis and presented a number of routes to the management team.
A number of the initial proposals were shortlisted and evaluated with practical applications before the final branding route was agreed.
The selected brand incorporates a multi-colour palette representing the varied nature of the business and a subtle representation of bar codes. The branding was applied to print, packaging, vehicle livery, signage and will eventually roll out across digital media.
See further images in our portfolio