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Mouth Cancer Action Month campaign

Wednesday, September 26, 2012

We've just completed creative and production for new client the British Dental Health Foundation for their Mouth Cancer Action Month to raise awareness of this lesser publicised, but very traumatic form of cancer. A simple message with strong imagery - don't keep it to yourself as early detection is the key to fighting it. 

Studio photography of the key target audience types with some not so subtle retouching resulted in a strong campaign theme which was applied to literature, web and social media.


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