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Digging up some history for a new brand

Wednesday, March 31, 2010

Trenchers is a small chain of deli sandwich bars offering freshly made buffet lunches and coffee in busy city centres and business parks and they've just gone live with with our freshly made brand

Briefed to research naming options and propose branding treatments that communicated the quality deli offer. Among a multi-tude of ideas, we discovered a trencher was the middle ages forerunner to today's sandwich and this was the one of three proposals we developed for the client.  

See more info in our portfolio here.


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